Experience

RadioAnimal Media Consulting has developed programming, content, and talent strategies for some of America’s biggest CHR, Classic Hits, Country, Urban, Urban AC, Classic Rock, News/Talk and Rhythmic radio stations. Dom Theodore and Rob Morris bring years of content experience to our clients, working closely with Program Directors and On-Air Personalities to create a unique strategy for your market that will attract bigger audiences and more engagement from your listeners… to grow your ratings and revenue.

Rob Morris has a long track record of not only building successful new brands, but also turning around big brands in very competitive markets like Miami, Minneapolis, and Tampa. From CHR and Rhythmic, to Country, Classic Hits, and everything in between, Rob brings deep experience and a highly-competitive edge to each one of his clients.

Kid Kelly is a 25+ year industry vet, and was inducted into the Radio Hall of Fame in 2018. He’s done it all, from Z100/New York as a No.1 rated jock in his Nighttime slot in the late ‘80s, and then returning twice again in various capacities as Assistant Program Director, and eventually Operations Manager in the ‘90s, to Vice President of Music Programming for Pop Formats at SiriusXM Radio which included PD responsibilities and the creative vision to build what became (then) North America’s most listened to Top-40 station “Hits 1”, and launching one of the most successful syndicated brands of all-time with “Backtrax USA”, Kid’s insight and expertise is unparalleled.

Dom Theodore has launched and resurrected some of America’s most successful radio brands in multiple formats from New York, Detroit, Houston, and Chicago, to Tampa and many other markets, and developed programming strategies and content ideas, as well as talent coaching for some of America’s biggest News-Talk and morning show hosts, including his first client, “The Glenn Beck Program,” who he has worked with for nearly 20 years.

The team at RadioAnimal has successfully worked with clients from major morning shows and full station launches, to turnarounds and major brand rebuilding and rebranding. Whatever your needs, RadioAnimal can help!

Call us today at 231-876-1079 and put the experience, creative resources, and strategic insight of RadioAnimal’s team to work for you.

Or email us: Dom@RadioAnimal.com, Rob@RadioAnimal.com, or Kid@RadioAnimal.com.